Another so called recession proof industry starts decline

January 16, 2009 – 1:08 am – No Comment

Over the summer, a little picture was being passed around the internet of a small gas station or convienicne store that had a sign in front that said “Beer, now cheaper than gas.” Since then oil prices have tanked and now beer sales have fallen.

From the AP:

SABMiller said lager volumes fell 1 percent in the three-month period that ended Dec. 31, compared with the same period a year earlier, because of the economy.

“Consumer demand has been affected by the current global economic slowdown, and has continued to weaken in many of the group’s markets,” the company said in releasing its quarterly trading update, which does not provide financials.

So I suppose this means that beer is not recession proof, however sales of beer haven’t declined as fast as sales of other consumer goods…and I don’t see Budweiser asking Congress for a bailout either.
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