All Posts Tagged With: "social networking"
Being a woman in a professional environment
Jennifer McClelland | RSS | Mon, Nov 23 2009 | 0 Comments
Being a woman who is just starting out in the business world is fairly intimidating. I’m sure it is intimidating for anyone, but after the media and press have posted and broadcast story after story about how unfair the business world is for women, it can be really difficult to get out there.
There is an association for us though, the National Association of Professional Women, or NAPW, is the biggest and most quickly growing association for women in professional careers in the United States. The best part about this group is that it is for anyone, whether she be just starting out or in a well established career. The group was brought together so that women can get together and exchange ideas about business and careers as well as discuss about politics, the economy, and even things such as family.
Any woman interested in the association can check out their web page where they have a new TV channel posted, or even check on the NAPW Twitter account.
I think it is typically a good decision to join an association of like-minded people. Throughout college, there was always groups for students in professional fields. PRAM was for the PR students (and professionals in the area, students were allowed to join), there were also several business-related groups such as the Marketing Organization, the Business fraternity and even groups for accounting professions. I have always found, with groups like these, it is easier to talk with people that you have something in common with. Social networking is making this easier, however.
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Tags: professional careers, professional fields, social networking
Facebook continues to beat Twitter about its social networking head
Jennifer McClelland | RSS | Wed, Oct 14 2009 | 0 Comments
Marketing is so much fun. When you try to keep ahead of the game in marketing you really have to pay attention to where the people are. Facebook is where the people are and it is really showing.
Over the summer the gap between users of Facebook and users of Twitter increased by 25 million people. There are roughly 21 million people using Twitter and close to 96 million people using Facebook according to comScore’s records.
The only problem with comScore’s number is that it doesn’t take into account the people who use Twitter without logging into the site. It is expected that nearly half of its users get into Twitter this way; through programs on their phones or programs on their computers like TweetDeck.
I think that Facebook just has the better business plan for the long run. Then again, most of you who have been reading this site for awhile know how I feel about Facebook. I feel as though people like Facebook on a more personal level because they really enjoy being able to connect with people who they have lost touch with; or they are simply nosy and want to know what is going on in the lives of acquaintances (or those same people they have lost touch with).
Twitter is being used to market things through promotions and customer service more than anything else it seems. While on Facebook, a company can create a page where people can become a “fan” of (kind of like following on Twitter). The difference is, on Facebook, the people who are friends with someone who is “a fan” of a company will see that company in their “suggestions” box from time to time. When someone becomes a fan of something, their friends are typically notified through the news feed.
It’s a great marketing tool if you can get enough people interested and to become a fan.
Related posts:Social networking site Facebook finally sees some profits.
Is Facebook a social “superpower”?
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Tags: business plan, marketing tool, Twitter
Social networking site Facebook finally sees some profits.
Jennifer McClelland | RSS | Wed, Sep 16 2009 | 6 Comments
Facebook has been operating in the red since the beginning of the company just a handful of years ago. Today it was reported that the company is finally beginning to have profitable operations and that according to CEO Mark Zuckerberg, the company is now cash flow positive and has been since the second quarter.
From the Facebook Blog as posted by Zuckerberg:
“We’re also succeeding at building Facebook in a sustainable way. Earlier this year, we said we expected to be cash flow positive sometime in 2010, and I’m pleased to share that we achieved this milestone last quarter. This is important to us because it sets Facebook up to be a strong independent service for the long term.
Over time, Facebook will continue to be as strong as all of the connections you make. We’ll continue building new and better things to make connecting with the people you care about as easy and rewarding as possible. We thank all of you for helping us reach the point where we are connecting 300 million people, and we hope to serve you and many more people in increasingly deep and innovative ways in the months and years ahead.”
In a previous release from Facebook, the company was not expected to be cash flow positive until sometime in 2010, so seeing profits in the second quarter 2009 is a welcomed surprise.
Facebook also boasts more than 300 million users all across the world.
Related posts:Facebook continues to beat Twitter about its social networking head
Is Facebook a social “superpower”?
Tags: facebook, social networking site, cash
Could Tweeting cost you your job?
Jennifer McClelland | RSS | Sun, Jul 12 2009 | 0 CommentsDo you update Twitter a lot? If you answered yes (or perhaps you just update a few times a day?), do you update Twitter while at work? If you answered yes to that question, the hot microblogging site could end up costing you your job. You may be documenting your day in 140 characters or less, but the site has really become a burden to employers due to people either sharing far too much (i.e. I got a new job offer, and it’s amazing) or simply being extremely unproductive while you should be working.
Of course, there’s always the Tweets that end up looking very unprofessional anyway like about how awful your hangover is or a “legendary” one night stand. If your Twitter is open for everyone to read, please don’t Tweet this.
People have lost job offers as well as jobs they currently have due to sharing too much information on the site. This just proves, while you may think that no one really reads your Tweets, someone might end up reading it all.
Alexandra Levit, author of They Don’t Teach Corporate in College warns about Twitter usage, “Always assume that there are work people looking at your posts.”
Here are some of her tips to social-networking that may end up helping you keep your job (this includes you, Facebook power-user!)
Keep your politics private.
Ah. Politicking on the internet where everyone can see exactly how you feel about each politician can end up making you alienated from your boss and other co workers. It may seem innocent when you talk about favorite political platforms, but you may end up insulting the wrong person.
Never dish about work (i.e. If you don’t have something nice to say, don’t say anything at all)
This is particularly important if you often talk about how much you dislike your work. I’m not sure it’s as bad if you’re saying good things about how much you love what you do. I have a friend on Facebook who constantly updates about what he does, but he always has great things to say.
Update only at lunch.
Yea, status updates are time stamped and your boss and coworkers can definitely tell exactly when you’re updating your status, so try to leave the pressing issues until lunch (but remember to follow the second rule).
Things that aren’t okay to do at work: Twitter and anti-productivity.
Save money with social networking
Save Money With Social Networking?
Tags: Twitter, tweets, facebook

