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It seems you can really tell that retailers are getting desperate for sales. While Nike just announced a large increase in online sales, other retailers are emailing customers (relentlessly) about sales to bring in some of their desperately needed sales.
I just checked my email …

The Superbowl this year will feature ads from fan favorites like Budweiser as well as questionable newcomers like Cash4Gold (yea, the same that advertises on late night cable).
Today, NBC said that it had sold all 69 ad spots for tomorrow’s “big game” for a …

This year advertisements during the Superbowl are going for $3 million for a :30 spot. Want to see how the advertisers are spending their money this year?
Here’s a preview of some of the ads…

You can see more and “teasers” at Adweek.com

FedEx pulled out of the SuperBowl this year, and in a blog, Mike Glenn, FedEx executive vice president for market development, disclosed that the marketing budget has been reduced by 25%.
Again, I’m sitting in a very condensed 2-week intersession class about advertising and promotion. The …