All Posts Tagged With: "tweets"
Could Tweeting cost you your job?
Jennifer McClelland | RSS | Sun, Jul 12 2009 | 0 CommentsDo you update Twitter a lot? If you answered yes (or perhaps you just update a few times a day?), do you update Twitter while at work? If you answered yes to that question, the hot microblogging site could end up costing you your job. You may be documenting your day in 140 characters or less, but the site has really become a burden to employers due to people either sharing far too much (i.e. I got a new job offer, and it’s amazing) or simply being extremely unproductive while you should be working.
Of course, there’s always the Tweets that end up looking very unprofessional anyway like about how awful your hangover is or a “legendary” one night stand. If your Twitter is open for everyone to read, please don’t Tweet this.
People have lost job offers as well as jobs they currently have due to sharing too much information on the site. This just proves, while you may think that no one really reads your Tweets, someone might end up reading it all.
Alexandra Levit, author of They Don’t Teach Corporate in College warns about Twitter usage, “Always assume that there are work people looking at your posts.”
Here are some of her tips to social-networking that may end up helping you keep your job (this includes you, Facebook power-user!)
Keep your politics private.
Ah. Politicking on the internet where everyone can see exactly how you feel about each politician can end up making you alienated from your boss and other co workers. It may seem innocent when you talk about favorite political platforms, but you may end up insulting the wrong person.
Never dish about work (i.e. If you don’t have something nice to say, don’t say anything at all)
This is particularly important if you often talk about how much you dislike your work. I’m not sure it’s as bad if you’re saying good things about how much you love what you do. I have a friend on Facebook who constantly updates about what he does, but he always has great things to say.
Update only at lunch.
Yea, status updates are time stamped and your boss and coworkers can definitely tell exactly when you’re updating your status, so try to leave the pressing issues until lunch (but remember to follow the second rule).
Things that aren’t okay to do at work: Twitter and anti-productivity.
Save money with social networking
Save Money With Social Networking?
Tags: social networking, facebook, new job
Today’s Ebook – Twitter Brand Perception Study
Chris McClelland | RSS | Fri, Jun 05 2009 | 2 CommentsToday’s featured ebook download is Twitter Brand Perception Study (299 KB, 13 pg) – An interesting survey of 208 Twitter Users on how they feel about brands and the companies that use Twitter.
What you can learn from this ebook
In May, Peter Sorgenfrei and Warren Sukernek conducted a survey on Twitter regarding users’ perception of brands on Twitter. This was a follow-up to the original Twitter Brand perception survey performed in November. This time we surveyed 208 people with 6 questions regarding interacting with brands. The survey and results are below. A couple of key insights:
1) Not surprisingly, most users (97%) agree that brands should engage their customers on Twitter. This is 8 percentage points higher than the fall survey. Clearly Twitter users want to engage with their brands. We are accustomed to communicating with companies on Twitter.
2) The majority also have a better impression of brands that use Twitter for customer service (88%). This is 7 percentage points higher than the original survey.
3) Proper usage of Twitter however, is paramount as 90% of users would frown upon poor or inappropriate brand use of Twitter. This is equivalent to the results found in the original survey.
4) The power of a relationship is extremely strong on Twitter. 80% of respondents would recommend a company based on their presence on Twitter, a huge 20 percentage point increase from the prior survey and 84% of Twitter users will reward those brands they have key relationships by being more willing to
purchase from them. This was a 5 percentage point increase from the original survey.
5) Influencers: More than 80% of respondents have 100+ followers and almost 35% of respondents have posted more than 1000 Tweets since they signed up for the service.
Download the survey to see the direct numbers and graphs from this survey.
To download this ebook, or any of our current ebooks, please visit the ebook page where you may choose the ebook(s) you wish to download. *Download an ebook by clicking on it’s title.* Related posts:
Using Twitter as a marketing tool.
Today’s Ebook – Study Book For Successful Foreign Exchange Dealing
Facebook continues to beat Twitter about its social networking head
Tags: perception study, brand perception, ebooks

